To celebrate the black community’s role in creating viral social-media moments, we built out BET’s Museum of Meme—an interactive pop-up gallery that featured more than 25 exhibits and original art pieces incorporating the most popular memes, social-media movements, hashtags, and videos. The museum, which was open to the public February 9 and 10 in a vacant office space at 446 Broadway in New York, promoted the network’s inaugural BET Social Awards, which aired live February 11 from Tyler Perry Studios in Atlanta.
Produced and designed by Team Epiphany